Healthcare Facility Reform
As many of you already know, the healthcare system is changing – not only politically, but in the way patients receive surgical care. Years ago, even simple surgeries required an overnight stay in a major hospital. Today, many surgeries are being performed at outpatient clinics, which offer a cozier environment, and the opportunity to sleep… Read more
Price vs. Value
When it comes to sales, we often assume that once our customers see the value in our product line, they will always remember why they have made the decision to purchase from us. Unfortunately, that is not always the case, particularly when people decide it is time to save money. They look at their invoices… Read more
Be An Expert
In today’s economic climate, business owners are looking for ways to spend less money, and operate their businesses more efficiently. No one wants to buy what they don’t need, but what if you could offer them something for free and reduce their long term expenses? What if you were able do this with no additional… Read more
Blinded by Opportunity?
One of the more ‘hands on’ parts of my job is to go on-route with our customers’ Route Service Representatives (RSRs) in order to help them sell more effectively. Before that happens though, I typically have an early morning kickoff meeting where everyone gathers around a table for a fifteen minute hoo-rah session about the most… Read more
Achieving Sales Success: Effective Goal Setting for Textile Rental Companies
When it comes to generating revenues within existing accounts, we usually turn to a sales promotion to achieve our goals. The process seems to be predictable, but unfortunately, results are not. Luckily, 2009 brought about some new ideas that will streamline the planning of a sales promotion, and can help your company have greater success,… Read more